
| Feature | Aura by Pryntd | Luna by Pryntd |
|---|---|---|
| Purpose | Create, configure, and monetise hybrid events | Experience and engage in hybrid events |
| User Focus | Organisers, promoters, brands | Audiences, performers, venues |
| Key Functions | Event creation, ticketing, merch, PPV | Live/hybrid access, interaction, replays |
| Metaphor | The architect’s dashboard | The immersive stage or venue |
| Relationship | Powers and feeds Luna | Powered by Aura’s event infrastructure |
Aura is the immersive hybrid event creation, ticketing, and booking solution by Pryntd. It allows organisers to create interactive event environments with integrated commerce, access control, and engagement tools.
Luna is the immersive experience layer powered by Aura, where audiences attend, interact, and relive hybrid events from anywhere. It’s the virtual venue for shared presence and replays.
Organisers use Aura to build and monetise immersive events. Those events are experienced through Luna, which offers seamless hybrid access and audience interaction.
Yes. Aura enables organisers to offer tickets, PPVs, subscriptions, merchandise, and bundles in one integrated platform.
Absolutely. Luna supports live streaming, hybrid attendance, and immersive replay features so no audience is left out.

Pryntd is building the future of inclusive physical and virtual environments by making hybrid and shared reality experiences accessible to everyone, starting with the 16 million disabled people in the UK and over one billion globally who are often excluded from live events and culture. Using its 5D AI XR infrastructure, Pryntd connects performance, audience and commerce in one immersive environment, empowering artists, organisers, venues and brands to create and monetise experiences that bridge physical and digital worlds.